When Community Leisure Management opened a new public facility, they needed an effective way to inform locals about their services, including gym memberships, group fitness classes, swimming lessons, venue hire, and children's sports programs. To achieve this, they ordered 9 custom A-frame sandwich board signs to place around high-traffic areas near the center.
Why A-Frame Sandwich Board Signs Work for Community Centers
Community centers like theirs need durable footpath signs that can attract attention and convey important information effectively. Here’s why these signs were the perfect solution:
- Versatile Placement: These portable sandwich board signs were positioned at entrances, pathways, and busy sidewalks to ensure maximum visibility.
- Cost-Effective Advertising: Unlike digital marketing, outdoor signage requires a one-time investment but provides continuous exposure.
- Custom Messaging: Each sign featured different promotions, including open day events, free trials, and membership offers tailored to local residents.
Seamless Design and Production Process
The community center’s in-house designer provided custom graphics for each location, ensuring brand consistency. Once we received their designs, we proceeded with the printing process the next day and delivered all signs within 72 hours.
Maximizing the Impact of Footpath Signs
To get the most out of their pavement signs, the community center followed best practices:
- Placing signs at pedestrian-heavy zones to increase exposure.
- Using clear, engaging designs with bold fonts and images.
- Updating signs regularly to promote seasonal programs and special events.
Conclusion
By using affordable outdoor signage, the community center successfully reached local residents and increased awareness about their programs. Whether you run a community center, gym, or retail store, A-frame footpath signs offer a practical and eye-catching way to promote your services.